Once you are aware that having a coffee caterer will help to enhance guests experience and make your event a greater success, you will probably start to source for a coffee caterer.
On top of finding a coffee caterer who serves coffee using beans that are ground only when a beverage is ordered and brewed fresh in front of your guest, your coffee caterer should also fulfil the needs of your event.
Here are 5 things to consider when you are hiring a coffee caterer:
1. Number of Guests to be Served
Before you contact any coffee caterers, you should have a rough idea of the following:
- Number of expected guests at your event
- How fast do you want your guests to be served?
- An estimate of the number of guests who will be queuing for coffee at any one time – you can estimate this based on how your event is being organised.
A convention or trade show would have guests walking around to different booths. Guests can choose to queue for their coffee or interact with the booths first.
A meeting, workshop or seminar would have guests leaving the event room at the same time during breaks. In order to serve all guests, more coffee counters may be required.
An outreach event where you aim to create buzz and attract the attention of the general public would probably require lesser coffee counters. In these events, you may want a queue to form in order to create curiosity and buzz which will help to attract more potential customers.
With this information, your coffee caterer should be able to advise a suitable number of coffee counters and baristas your event should ideally have.
2. Location of coffee booth
Once the finer details have been ironed out, do decide on where you should position the coffee counters.
The location should allow your guests to have easy access to their freshly brewed coffee while preventing congestion at your event.
Also, make sure that the following are available for your coffee caterer:
- power point
- water source
By locating your coffee counters near a powerpoint and water source, the baristas will be able to stay close to their espresso machines at all times and serve your guests whenever required.
Will all of your guests be coffee lovers? Probably not.
Will you be looking to impress this group of guests too? If so, check if your coffee caterer can provide a flexible drinks menu.
On top of the usual coffee beverages – Espressos, Americanos, Latte, Cappuccino, what else do they serve?
Are they able to accommodate guests who prefer tea, or guests who prefer non-caffeinated drinks?
Before you hire a coffee caterer, check if they provide options in their drinks menu.
In addition to drinks, consider if you will need to serve finger food during your event.
Check if your coffee caterer can provide an option to serve finger food.
Your coffee caterer should be able to provide a recommendation of finger food that goes well with coffee.
Such details will be appreciated by your guests, and is definitely worth the effort.
4. Advertising of event by coffee caterer
If your event is opened to public, and you would like to attract more participants, consider running a joint promotion with your coffee caterer.
This may be an additional service that is only available upon request.
Once all the above are decided, find out how the coffee catering service is being charged.
Always check if there will be any additional fees for delivery, manpower and extra cups of coffee.
Is there a package pricing that covers all your requirements?
If you are running a large-scale event, it is usually possible for the coffee caterer to provide you with a special deal.
The next time you decide to hire a coffee caterer to your event and provide your guests with a great experience, be sure to take note of the 5 considerations mentioned above.
Before you look for your next coffee caterer
Here’s a quick overview of the 5 things to consider when hiring a coffee caterer.
1. Number of Baristas required
4. Advertising of event by coffee caterer
Alliance Coffee Singapore provides mobile coffee catering services for events, meetings and conferences. Contact us to find out how we can help ensure the success of your event.